Monday 9 March 2009
Origination of Idea
This picture illustrates Damavand which is one of the highest peaks. I related the green and red scenery of its foot to Canon since it is one of the most spectacular places in Iran.
Remodelling of Canon Logo
Hi
In this post I will demonstrate how I created my logo stage by stage.
1) First of all I created a circle using "Ellipse Tool". Then I created another "Layer" and started tracing greenery part by "Pen Tool" and "Convert Anchor Point Tool". then I filled in the outline with Gradient Green Color.
4) Same as the last part, I followed the same rules to create a smaller circular frame but the coloring part, I changed the place of "Black and White" in Gradient coloring.
5) Then I overlapped the smaller frame onto the bigger one like bellow:
6) I added some shapes as for the lens to make it more realistic. to make make it more transparent I changed their opacity to 77% and their Blending Mode into "Overly".
7) Finally, I added some text using "Type on path Tool" to mount on the circular shape. And Done!!!!
In this post I will demonstrate how I created my logo stage by stage.
1) First of all I created a circle using "Ellipse Tool". Then I created another "Layer" and started tracing greenery part by "Pen Tool" and "Convert Anchor Point Tool". then I filled in the outline with Gradient Green Color.
2) Next, I added another layer and drew a mountain and snow using "Pen Tool" once more.
then I painted the foot of the mountain with "Paintbrush Tool" changing its type into "Charcoal"
and size of 10pt.
3) In following step, I drew a big circle using "Ellipse Tool", and holding "Ctr+C+F", I duplicated another circle with same size; then I changed the second circle's size a bit larger than the first one by right clicking and choosing "Scale" from "Transform" menu. Further, I applied "Pathfinder Tool of Exclude".
then I painted the foot of the mountain with "Paintbrush Tool" changing its type into "Charcoal"
and size of 10pt.
3) In following step, I drew a big circle using "Ellipse Tool", and holding "Ctr+C+F", I duplicated another circle with same size; then I changed the second circle's size a bit larger than the first one by right clicking and choosing "Scale" from "Transform" menu. Further, I applied "Pathfinder Tool of Exclude".
4) Same as the last part, I followed the same rules to create a smaller circular frame but the coloring part, I changed the place of "Black and White" in Gradient coloring.
5) Then I overlapped the smaller frame onto the bigger one like bellow:
6) I added some shapes as for the lens to make it more realistic. to make make it more transparent I changed their opacity to 77% and their Blending Mode into "Overly".
7) Finally, I added some text using "Type on path Tool" to mount on the circular shape. And Done!!!!
Background Information
Canon is a world famous company, known to most consumers for their cameras. However the company is really a much bigger entity known for its office imaging products, computer peripherals etc. The current logo (shown on the left) consists of the text Canon in bright red.
In 1933, the original company Precision Optical Instruments lab, named their new camera Kwanon, after the Buddhist God of Mercy. The original logo shown below included the image of Kwanon with 1,000 arms and flames. Once the company found success and a world-wide market, they had to come up with a universally acceptable name. The name Canon was born in 1935 and was a perfect transition from Kwanon.
Refrences:
http://www.dinesh.com/History_of_Logos/Worlds_Best_Brands_and_Logos/Canon_Logo_-_Design_and_History/
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